The big deal about bubbles

Sulfates (also known as sulphates or surfactants) have become kind of a big deal in hair in recent years. There’s been many a rumour surrounding these ingredients, possibly the story has grown and changed via a case of chinese whispers. I feel that it’s important to...
How natural are your products?

How natural are your products?

If I had a dollar for every time I was asked this question!  There just isn’t a simple answer to this seemingly open-ended question. Do you mean what percentage of the formula is natural? And do you want clarification on ingredients that are “natural” or...